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Guide to Intellectual Property: What it is, how to protect it, how to exploit it (Economist Books)

The Economist, Stephen Johnson




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 | #812744 in Books |  Economist |  2015-07-14 |  2015-07-14 | Original language:English | PDF # 1 |  8.50 x1.00 x5.50l, | File type: PDF | 352 pages

 | Economist

||0 of 0 people found the following review helpful.| Excellent Guide to IP|By L Patrick|Outstanding reference, an extremely valuable resource. Well-written, comprehensive and informative, it is essential for anyone who deals in IP or creative undertakings on any level.|About the Author|
Stephen Johnson studied genetics at Cambridge University before qualifying as a solicitor in 1982. He subsequently also qualified as an attorney and worked in the US for Kirkland & Ellis LLP for over thirty years, most recently in Sa

Intellectual Property (IP) is often a company's single most valuable asset. And yet IP is hard to value, widely misunderstood and frequently under-exploited.

IP accounts for an estimated 5trn of GDP in the US alone. It covers patents, trademarks, domain names, copyrights, designs and trade secrets. Unsurprisingly, companies zealously guard their own ideas and challenge the IP of others. Damages arising from infringements have fostered a sizeable claims...

You easily download any file type for your gadget.Guide to Intellectual Property: What it is, how to protect it, how to exploit it (Economist Books)   |  The Economist, Stephen Johnson. I was recommended this book by a dear friend of mine.

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