[PDF.07mm] Law Firm MarketingBe Effective and Avoid Jumping the Shark, 20092010 Ed. (Law Firm Management & Economics)
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Law Firm MarketingBe Effective and Avoid Jumping the Shark, 20092010 Ed. (Law Firm Management & Economics)
Keith McLemore
[PDF.ee80] Law Firm MarketingBe Effective and Avoid Jumping the Shark, 20092010 Ed. (Law Firm Management & Economics)
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| #16106638 in Books | LegalWorks | 2010-01-12 | Original language:English | PDF # 1 | .50 x6.50 x9.50l,.60 | File type: PDF | 142 pages | |
Successfully market your law firm using the guidance and tips in this title. It helps lead attorneys realize what effective marketing techniques are and helps legal marketers successfully implement those techniques. Coverage includes targeted discussion of positioning, branding, segmentation, SWOT analysis, Ansoff matrix, CRM, developing product road maps, emerging technologies and advice to help the legal marketer avoid jumping the shark in deploying marketing strategie...
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